As another example of lifestyle content, “Lizanne Naturally” was a series created to feature thinkThin’s CEO Lizanne Falsetto and highlight her philosophy on “portable nutrition”.

In each 3-minute episode, Lizanne shows you how to eat on the go without compromising health. Her creativity and insight on quick, easy meals helped build an online following and increase sales on her nutrition bars.

The series also helped garner interview requests from health, food, and business reporters.